AI now shapes, not just predicts, customer behaviour and outcomes
Author: Libby Dale
Did you know that reducing customer churn by just 5% can increase profits by over 25%?
Customer Churn Reduction: Your Hidden Growth Strategy
Energy Retail Excellence, Melbourne 2024
It was inspiring to see such a strong focus on supporting vulnerable customers and driving meaningful change.
Using Predictive AI to Revolutionize Retail Energy
AI is creating a buzz across industries, and its potential for retail energy providers (REPs) is immense.
Press Release: Transforming the Energy Sector
How SmartMeasures is Bringing Australian AI Innovation to US Retail Energy Providers
Business Insider Press Release – 11 March 2024, Houston, Texas
Risk Mitigation for Retail Energy Providers in the US
EMC21 is the largest Retail Energy Conference in North America. The theme for March 2024 is Mitigating Risk in Retail Energy.
Unlocking the Golden Window: Transform Debt Collection Through Early Intervention
There is a “golden window” of opportunity to identify potential future debt early and step in to help before emotions become heated.
Power Play: How early collections intervention helps energy retailers and customers alike
Early intervention delivers a win-win for the energy retailer and the customer.
Webinar – How to use AI and Behavioural Science to power your CX and marketing strategies
Are you looking to take your CX and marketing strategies to the next level?
Customer Smarts Podcast – Using a combination of AI and Behavioural Science to prevent customer loss
Read the Top 7 insights from Customer Smarts podcaster Justin Stafford’s interview with SmartMeasures cofounder.
SmartMeasures is headed to the inaugural Energy Retail Excellence conference
SmartMeasures helps energy retailers reach out to assist consumers who are having difficulty with energy bills.
Tackling Churn Differently – SmartMeasures shortlisted in the CX Awards 2023
The team at SmartMeasures is thrilled to be shortlisted for the coveted Best CX Partner 2023 Awards. A massive shout out to Simply Energy, our partner in this submission.
Using AI and behavioural science to retain customers
AI powered by customer data and behavioural science helps you retain customers.
SmartMeasures are Proud Sponsors of EMC19 in Houston
EMC19 is the largest Retail Energy Conference in North America. The theme for March 2023 is Surviving & Thriving during Turbulent times.
Challenge 6: How to measure ‘actual’ future behaviour of your customers
Are your CX metrics predicting actual retention behaviours to drive your retention strategy, or ‘aspirational’ indicators likely missing the mark?
Challenge 5 – How to link your CX initiatives to numbers your CEO cares about
CX executives use traditional metrics to report the performance of marketing initiatives — but are these the numbers the CEO wants?
Challenge 4 – How to cost effectively win back customers who have left
When there is high churn, a lot of effort is spent winning lost customers back, but is that the right approach?
Challenge 3 – How to accurately predict customer churn to deliver greater ROI
The average customer doesn’t exist. Learn how to use prediction to improve the ROI on your retention activity.
Challenge 2 – How to understand your customers’ health
Happy customers make a business thrive, unhappy customers can bring down a business. It’s critical to understand your customers’ health.
Challenge 1 – How to grow your business in a competitive market
Customer retention is the best strategy to deliver business growth and it’s lower cost focusing purely on customer acquisition strategies.
SmartMeasures AEW2022
Libby Dale SmartMeasures Co-founder will explain how a systematic approach to retaining customers can be your growth strategy.
SmartMeasures founders share their story
Hear the story behind SmartMeasures from the founders
SmartMeasures at Australian Energy Week
SmartMeasures at Enlit Melbourne
Discover how you can implement your own solution to retain customers at Enlit Melbourne 16-17 March
Australians are suspicious of AI technology
In developing AI applications, objectives and intentions must be well communicated to the business and to users to earn trust.
How useful are NPS, CES and CSAT scores in measuring CX success?
Surveys only capture customer sentiment at a point in time and NPS doesn’t help you improve!
Show me the money!
Focus on the money – the most important CX metric according to Forrester!
