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Author: Libby Dale

SmartMeasures AEW2022

May 30, 2022

Libby Dale SmartMeasures Co-founder will explain how a systematic approach to retaining customers can be your growth strategy.

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Posted in Uncategorized

SmartMeasures at Enlit Melbourne

February 25, 2022

Discover how you can implement your own solution to retain customers at Enlit Melbourne 16-17 March

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Posted in blog, Media and press

SmartMeasures founders share their story

January 31, 2022

Hear the story behind SmartMeasures from the founders

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Posted in blog, Uncategorized | Tagged #founderstories #growth #podcast

Challenge 6: How to measure ‘actual’ future behaviour of your customers

September 20, 2021

Are your CX metrics predicting actual retention behaviours to drive your retention strategy, or ‘aspirational’ indicators likely missing the mark?

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Posted in blog | Tagged behavioural metrics, customer engagement, Customer Retention

Challenge 5 – How to link your CX initiatives to numbers your CEO cares about

August 22, 2021

CX executives use traditional metrics to report the performance of marketing initiatives — but are these the numbers the CEO wants?

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Posted in blog | Tagged AI benefits, customer experience, Customer Retention, CX initiatives, outcomes, ROI
challenge 5 article

Challenge 4 – How to cost effectively win back customers who have left

June 24, 2021

When there is high churn, a lot of effort is spent winning lost customers back, but is that the right approach?

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Posted in blog

SmartMeasures at Australian Energy Week

May 18, 2021

Prediction doesn’t save customers.  You need action.

 

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Posted in Media and press

Challenge 3 – How to accurately predict customer churn to deliver greater ROI

April 13, 2021

The average customer doesn’t exist. Learn how to use prediction to improve the ROI on your retention activity.

 

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Posted in blog

Challenge 2 – How to understand your customers’ health

February 26, 2021

Happy customers make a business thrive, unhappy customers can bring down a business. It’s critical to understand your customers’ health.

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Posted in blog

Challenge 1 – How to grow your business in a competitive market

January 15, 2021

Customer retention is the best strategy to deliver business growth and it’s lower cost focusing purely on customer acquisition strategies.

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Posted in blog | Tagged AI benefits, customer engagement, Customer Retention, customer value

Australians are suspicious of AI technology

November 4, 2020

In developing AI applications, objectives and intentions must be well communicated to the business and to users to earn trust.

Posted in blog

How useful are NPS, CES and CSAT scores in measuring CX success?

February 23, 2020

Surveys only capture customer sentiment at a point in time and NPS doesn’t help you improve!

Posted in blog

Show me the money!

January 20, 2020

Focus on the money – the most important CX metric according to Forrester!

Posted in blog | Tagged CX, cxmetrics, showmethemoney

Most customers don’t complain – they just leave

September 30, 2019
Posted in blog

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