Make hay while the sun shines by selling more to your happiest customers. Individual Customer Retention Heath Scores show you who is happiest, so add these customers to current campaigns to improve your success rate.
Reduce your Customer Acquisition Costs (CAC)
With SmartMeasures helping you to retain customers you keep more customers and don’t need to hunt for replacements. The benefit is two-fold, spend less on CAC and keep more revenue.
Improving Lifetime Customer Value (LCV)
SmartMeasures improves retention increasing the average lifetime of customers. This improves profitability and the all-important LCV.
Retain customers and retain revenue
When customers churn, profitable revenue literally walks out the door. With SmartMeasures you improve customer retention and keep your more profitable revenue. Happy customers are less price sensitive too.
Risk and opportunity analysis tool
By removing ‘at risk’ customers from campaigns you improve your sales campaign success and reduce further customer annoyance while your service team reaches out to them. When their health improves, you can move them back into your campaign pool.
Want to know how SmartMeasures can improve customer retention for Marketing?